Innsbruck: Place marketing as city curator
Stadtmanufaktur supports the repositioning of Innsbruck Marketing GmbH and advises on brand management, place branding, stakeholder management and organizational development.
Michelstadt: Clear strengths and unique concept for “Cittaslow”
Michelstadt is a small town, cultural city and "Cittaslow". We are developing the new city marketing strategy including areas of strength - as well as a unique retail and gastronomy concept for the city center.
Reutlingen: Subsequent use concept for Galeria property
What will happen when the department store closes in early 2024? An innovative concepts for key properties of Galeria Karstadt Kaufhof in Reutlingen's city centre.
Bergedorf NOW: Sustainable city management for Bergedorf’s city center
Stadtmanufaktur-Project manager Julia Staron is responsible for the strategic and conceptual development of the Bergedorf NOW city management - and accompanies the operational implementation as city manager.
City of Karben: New center gains profile
Clear profile, big picture, concrete measures: We are developing the content and strategic orientation of Karben's new center - in combination with the 7 district centers. The city center and districts should complement each other perfectly.
Osnabrück: Positioning the city brand, activating the city
What does Osnabrück stand for? On behalf of Osnabrück Marketing GmbH, we put the Osnabrück city brand to the test. Our strategy to-do list includes: Place brand strategy, positioning, communication, brand and stakeholder management.
Menden: Brand process activates the urban society
We analyze the city brand of Menden - and rely heavily on the participation of the city society. It is involved in the brand process - and activated for the city brand. We also develop strategies for place marketing, stakeholder management and communication.
Karlsruhe: Events for a strong city brand
Which events suit a city? Which ones damage the city brand? - We develop event criteria, new format ideas and an action plan for Karlsruhe. Always in view: What fits the brand essence? How does "city as stage" work?
Mathildenhöhe Darmstadt: New tourism concept for the World Heritage Site
Working for a UNESCO World Heritage Site: We have had this honor since the beginning of 2022. We are developing the tourism marketing for the Mathildenhöhe Darmstadt - with concrete measures and responsibilities.