The challenge
City manager: A job of the future is looking for specialists
The idea of city, center and inner city management is not new, but is experiencing a new urgency due to structural change and federal funding programs. The same applies to the management and development of neighborhoods. However, there is little or no training or further education for city management, center or district management. Often, lateral entrants (journalists, geographers, retailers, etc.) take on this job.
Are you also facing the challenge of establishing and expanding city or neighborhood management in your city? We will support you in this – with training, further education, coaching and exchanges to help you grow into your new role. For professional success and personal development.
Julia Staron and Thorsten Kausch, experts from the Stadtmanufaktur
Coaching for city management:
Facts and content
Target group
Who is our coaching suitable for?
- Do you have less than 5 years of experience in city management / city center management / neighborhood management?
- Are you new to the job of city manager / center manager / district manager?
- Would you like to qualify for a position or further your education in the field of city management / center management / district management?
Together we develop strategies, structures and skills for your professional advancement.
Scope
1:1 coaching or group coaching?
You decide whether we coach you individually – or whether you train in a group with a maximum of 5 other city managers.
We are your coach and sparring partner with:
- 12 coaching units per year (via Zoom),
- up to 2 attendance dates per year,
- Constant availability by e-mail for specific questions and concerns.
The price and further details of our offer are available on request.
Your advantages
Our coach Julia Staron is an experienced district manager(BID Reeperbahn) and city manager(Bergedorf NOW) as well as an expert in strategy and organizational consulting, change management and mediation.
Benefit from:
- our strategic and operational experience,
- the all-round view of the city and place branding,
- individual assistance and support,
- the collective knowledge from the group and
- networking with other city managers / center managers / neighborhood managers.
Contents
Our coaching is individual. This means that we respond to your challenges and wishes. We delve deeper into the topics that are important to you and help you move forward.
Possible topics are:
- Development of personal and content-related skills
- Structures and processes in city management
- Target definition and target measurement
- Concept development
- Cooperation and communication
- Conception of participation formats
- Network development
Expert and coach: Julia Staron
“Whether it’s center, city or neighborhood management, it’s always about this, Recognizing issues, seeing, hearing and bringing people together and supporting them in shaping their living space professionally, pragmatically – and above all in a solution-oriented way! – to accompany them. That’s what my many years as neighborhood manager of the BID Reeperbahn+ have taught me.
I use this colorful bouquet of experience every every day in my work with and for cities – and I want to share it: With people for whom urban development is the future.”
Julia Staron, long-standing neighborhood and city manager and project manager at the Stadtmanufaktur
Our approach
Strong structures – and individual answers
The tasks of center management are diverse – and challenging. Attracting stakeholders, building structures and resources, implementing management are just some of the tasks that you take on as a city, district or center manager. In addition, there are the complex structures between city administration, politics and the private sector – as well as the need to mediate and network.
We are at your side – from analysis to strengthening your presence. So that you can build effective structures and processes and actively drive forward the development of your city center or district.
The Stadtmanufaktur competencies:
Our success stories:
Strategies for the future
Recklinghausen receives financial support from a funding program for the Recklinghausen-Süd district. We support the development of city center management and stakeholder management and accompany the process with strategic communication.
Development of a strength-based city brand: In cooperation with Brandmeyer Markenberatung, we are moderating the city brand process for the city of Siegen.
The city of Koblenz is very successful in terms of tourism. This leads to a high utilization of public spaces. An event strategy including a catalog of event criteria now serves as a management tool to influence the quality, number and content of events.