Press and publications
Good work generates attention: press articles about us – and publications from our team
Press articles and interviews
Guest contributions and interviews by Stadtmanufaktur Managing Director Thorsten Kausch and team as well as articles about our projects. For interview requests or guest contributions, please contact sophie.may@stadtmanufaktur.com.
Interviews
- How Hamburg’s city center could be saved (PDF) – Interview by Julia Staron at t-online.de – 03.03.2025
- Vacancies in the city center – expert gives tips (PDF) – Interview by Sophie May in the Schwäbische Zeitung – 15.05.2024
- SWR News Rhineland-Palatinate – Interview with Thorsten Kausch – 21.08.2023
- How the city centers of the future will become experience spaces (PDF) – Interview by Thorsten Kausch in Public Marketing
- Quo vadis place marketing? (PDF) – Interview with Thorsten Kausch in Public Marketing – July/August 2017
Guest contributions
- Brands as designers of public spaces (PDF) – Guest article by Sophie May in Public Marketing, Focus: Trends in Public Marketing 2025 – November/December 2024
- Mobilizing the inner forces of a city (PDF) – Article by Thorsten Kausch in Public Marketing, Focus: Innovative Administration – July/August 2022
- How to: Resilient city centers (PDF) – Guest article by Thorsten Kausch and Sophie May in Public Marketing – April 2022
- Identity as the foundation of a city brand (PDF) – Guest article by Thorsten Kausch in Public Marketing – July/August 2019
- Place marketing 4.0: Understand, moderate, move! (PDF) – Guest article by Thorsten Kausch in Public Marketing – December 2017
Reports about the Stadtmanufaktur team
- A new start for StaRT as a farewell (PDF) – Report in the Schwäbisches Tagblatt – 01.02.2022
- Interim Managing Director for StaRT Reutlingen: Thorsten Kausch heads up place marketing (PDF) – Report in the Südwest Presse – 14.05.2021
- Thorsten Kausch steers StaRT as interim managing director (PDF) – Report in the Reutlinger General-Anzeiger – 19.03.2021
Reports on our projects
- Professional place marketing for Walldorf (PDF) – Report in the Rhein-Neckar-Zeitung – 12.02.2025
- Walldorf can score with its strengths – Report on walldorf.de – 05.02.2025
- More quality of life for Bitburg: What the citizens want (PDF) – Report on volksfreund.de – 08.01.2025
- From events to vacancy management – this is how the Garrel retail trade wants to get fit for the future (PDF) – Report on NWZ Online – 04.12.2024
- How the people of Bitburg see their city (PDF) – Report in the Volksfreund – 02.12.2024
- New ideas for Holtenauer Strasse (PDF) – Report in the Kieler Nachrichten – 18.07.2024
- Ideas wanted: How should Holtenauer Strasse develop? (PDF) – Report in the Kieler Nachrichten – 28.03.2024
- Back to life in Reutlingen’s Galeria Kaufhof from June (PDF) – Report in the Reutlinger General-Anzeiger – 16.03.2024
- Bad Schwartau: New marketing strategy planned in the battle of the cities (PDF) – Report in the Lübecker Nachrichten -13.12.2023
- “Bergedorf Now”: What the new city managers are planning for the city center (PDF) – Report in the Hamburger Abendblatt – 13.07.2023
- Fighting vacancies: Immediate program to strengthen Bochumer Straße (PDF) – Report in the Recklinghäuser Zeitung – 10.02.2023
- Recklinghausen wants to save “Süd” (PDF) – Report in the WAZ – 04.02.2023
- Everyone is asked: What makes Osnabrück attractive and worth living in? (PDF) – Report in the Neue Osnabrücker Zeitung – 26.11.2022
- First Bielefeld city talk: “Just say no sometimes” (PDF) – Report in the Westfalen-Blatt – 26.10.2022
- Bielefeld residents find Klosterplatz dreary and sad – but what to do? (PDF) – Report in the Neue Westfälische – 29.10.2022
- Results of the major opinion poll: Focus on Menden’s strengths (PDF) – Report in the local compass – 21.09.2022
- Survey results: What Menden residents love about their Menden (PDF) – Report in the Westfalenpost – 21.09.2022
- Menden as a brand: All citizens can take part in the survey (PDF) – Report in the Westfalenpost – 22.03.2022
- Münster: A balancing act towards the city’s future (PDF) – Report in the Westfälische Nachrichten – 01.10.2021
- Hamburger Stadtmanufaktur: It’s not just about vacancies in Lünen (PDF) – Reports in the Lüner Nachrichten / Ruhr Nachrichten – August 2021
- Reutlingen column: The Ferris wheel becomes a wheel of ideas (PDF) – Report in the Schwäbisches Tagblatt – 18.08.2021
- Reutlingen summer: Take off in the Bürgerpark (PDF) – Report in the Schwäbisches Tagblatt – 02.07.2021
Our publications
Our publications as editors and authors on place branding and urban development. Would you like to take a look at one of our books? Then please contact us for a free PDF excerpt at sophie.may@stadtmanufaktur.com.

Place Brands
How places become strong brands
Published by:
- Thorsten Kausch (Managing Director of Stadtmanufaktur)
- Peter Pirck (Managing Partner of Brandmeyer Markenberatung)
- Peter Strahlendorf (Publisher, New Business Verlag)
- Christoph Thoma (Managing Director of Culture Lab)
New Business Verlag (2022)
Available now in bookshops or directly from the publisher.

Cities as brands 2
Challenges and horizons
Published by:
- Thorsten Kausch (Managing Director of Stadtmanufaktur)
- Peter Pirck (Managing Partner of Brandmayer Markenberatung)
- Peter Strahlendorf (Publisher, New Business Verlag)
New Business Publishing (2017)
Order book (New Business Verlag)

Cities as brands
Strategy and management
Published by:
- Thorsten Kausch (Managing Director of Stadtmanufaktur)
- Peter Pirck (Managing Partner of Brandmayer Markenberatung)
- Peter Strahlendorf (Publisher, New Business Verlag)
New Business Publishing (2013)
Book out of print

Stadtmanufaktur Managing Director Thorsten Kausch at the Real Estate Industry Day 2021 of the ZIA Zentraler Immobilien Ausschuss e.V.

Contact for your press inquiry
Sophie May
Project management
+49 40 605336263
sophie.may@stadtmanufaktur.com
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