City centre management
Manage your city centre with strategic city centre management: Our smart offer for the development and moderation of processes and structures
The challenge
City centre management as an incubator for city centre development
The task of city centre management is to shape and help lead the transformation of the city and city centre. In the field of tension between reflection, active control – and setting impulses for the future; as a representative and mediator of stakeholders and needs. This is only possible through agile management in a self-sustaining organization possible.
We are convinced that successful city centre management needs new models of cooperation. This is where we come in with our strategic consulting – as architects and moderators of city centre management.
“City centre management is the system that manages – and drives – city centre development.”
Thorsten Kausch, Managing Director of Stadtmanufaktur
Our approach
Identifying – and activating – future makers
In order to properly exploit urban potential, the active involvement of key urban players – from the hospitality and retail sectors, the service industry and real estate – is required. And in a concrete, politically recognized form. The basis for this is a well-functioning place marketing that lives its role as a curator and establishes a self-sufficient, capable city centre management.
But which organizational form is suitable for this? create entrepreneurial, financially independent structures? Which actors must become a member of this circle of “future makers”? And how do the decision-making and approval processes between city policy and city centre management work?
We develop strategies for organizing and establishing successful center management in your city. Based on experience and conviction.
Our way of working
Effective city center management for the future of your city center
Recruit stakeholders, build structures and resources, implement management: We support you in this – down to the last detail. After all, key performance indicators for measuring success, monitoring measures, creating committees and processes or setting boundaries with other institutions are also decisive for the center management’s ability to act and effectiveness.
We are at your side – from strategy to implementation. Right up to the point where your city centre management can act independently and effectively and actively drive city centre development forward.
The Stadtmanufaktur competencies:
Professional coaching for center managers
Do you already have a center manager – or do you have someone in mind who could take on this role in the long term? We offer individual coaching for city, center and neighborhood management.
Julia Staron (Neighborhood Manager BID Reeperbahn+Citymanager Bergedorf NOW) shares her knowledge and experience in flexible 1:1 coaching or group coaching.
Julia Staron, urban strategist and coach
Establishing city centre management – step by step
Individual discussions, lectures, real-world labs or barcamps
We conduct one-on-one discussions – analog or digital – with key players from the private sector, public institutions and urban society. Also possible: dialog formats on key inner city topics and for participation, involvement and activation.
Strategy workshops and stakeholder map
We bring together your city’s future makers and stakeholders from city politics in strategy workshops – and advise on goals, support structures, cooperation potential, processes and more. The result: a stakeholder map.
Develop structures
We relate the results of the dialogs and workshops to fields of action and existing committees, both formal and informal. And find concrete answers to questions such as: Where are the points of contact? What can steering committees in city centre management look like – and how can measures succeed?
Consulting and supervision
We have already led numerous strategy and implementation processes. Based on this experience, we accompany the project and development phases of your centre management and are your partner for supervision and consulting.
Our success stories:
Strategies for the future
Recklinghausen receives financial support from a funding program for the Recklinghausen-Süd district. We support the development of city center management and stakeholder management and accompany the process with strategic communication.
Development of a strength-based city brand: In cooperation with Brandmeyer Markenberatung, we are moderating the city brand process for the city of Siegen.
The city of Koblenz is very successful in terms of tourism. This leads to a high utilization of public spaces. An event strategy including a catalog of event criteria now serves as a management tool to influence the quality, number and content of events.