Our projects and references
How we work for cities and regions in Europe
- All
- City centre development
- City centre management
- City marketing
- Concepts for key properties
- Cultural strategy
- Destination marketing
- Event strategy
- MICE marketing
- Neighborhood development
- Place brand strategy
- Place branding
- Place marketing
- Project development
- Retail concepts
- Strategic framework
- Urban development
- Vision and storytelling
Recklinghausen-Süd: Immediate program for a strong center
Recklinghausen receives financial support from a funding program for the Recklinghausen-Süd district. We support the development of city center management and stakeholder management and accompany the process with strategic communication.
Siegen: From strengths to city brand
Development of a strength-based city brand: In cooperation with Brandmeyer Markenberatung, we are moderating the city brand process for the city of Siegen.
Koblenz: Managing events strategically – and making the most of them
The city of Koblenz is very successful in terms of tourism. This leads to a high utilization of public spaces. An event strategy including a catalog of event criteria now serves as a management tool to influence the quality, number and content of events.
Osnabrück: New event strategy – city as a stage
First the city brand, then the events: On behalf of Osnabrück Marketing, we are developing an event strategy to anchor the new Osnabrück brand in the city - and accelerate decision-making processes.
Kiel Holtenauer Straße: Supporting a vibrant neighborhood
Holtenauer Straße is one of Kiel's most popular shopping streets. But that's not all: "Holti" is also a vivid neighborhood, residential area and place of experience. We are strengthening the district management of Kiel-Marketing e.V. with a profiling concept.
Walldorf: Place marketing with strengths, strategy and structure
City brand, city center profile, structures and measures: We develop a forward-looking city marketing concept for Walldorf within just 4 months - including participation formats and stakeholder management.
Garrel: Strategic retail concept for a strong location
Garrel in Lower Saxony has set itself the goal of strengthening the quality of the town center as a location for retail and service businesses and exploiting its potential. We are developing a retail concept with a strategy and vision, a catalog of measures and recommendations.
Bitburg’s city center: More quality of life, more profile
Based on citizen participation, stakeholder management and analyses, a marketing concept is being developed that points the way to the future. More about the Bitburg city center profiling project.
Wilhelmshaven: With cultural strategy to the “cultural city narrative”
The city of Wilhelmshaven has recognized the potential of culture for itself - and commissioned us to develop a cultural strategy, or more precisely a cultural measures concept. Find out more now.
Flensburg: Profile and events for a sustainable city centre
What makes Flensburg special? - We are using strategy, surveys and participation formats to develop the city center profile for Flensburg. We are also developing a new event and communication concept for the city center.
Ellwangen: Activated city centre through participation and co-creation
We support the city of Ellwangen with strategic consulting, communication and a wide range of participation formats relating to the city center program Stadt.Neu.Erleben. and its eight sub-projects.
Innsbruck: Place marketing as city curator
Stadtmanufaktur supports the repositioning of Innsbruck Marketing GmbH and advises on brand management, place branding, stakeholder management and organizational development.
Michelstadt: Clear strengths and unique concept for “Cittaslow”
Michelstadt is a small town, cultural city and "Cittaslow". We are developing the new city marketing strategy including areas of strength - as well as a unique retail and gastronomy concept for the city center.
Reutlingen: Subsequent use concept for Galeria property
What will happen when the department store closes in early 2024? An innovative concepts for key properties of Galeria Karstadt Kaufhof in Reutlingen's city centre.
Bergedorf NOW: Sustainable city management for Bergedorf’s city center
Stadtmanufaktur-Project manager Julia Staron is responsible for the strategic and conceptual development of the Bergedorf NOW city management - and accompanies the operational implementation as city manager.
City of Karben: New center gains profile
Clear profile, big picture, concrete measures: We are developing the content and strategic orientation of Karben's new center - in combination with the 7 district centers. The city center and districts should complement each other perfectly.
Hanover: Accompanying the transformation with city center management
A sustainable organizational and working structure to support the inner city transformation in Hanover: In an efficient process, we worked with public and private stakeholders to develop a solution for the state capital.
Osnabrück: Positioning the city brand, activating the city
What does Osnabrück stand for? On behalf of Osnabrück Marketing GmbH, we put the Osnabrück city brand to the test. Our strategy to-do list includes: Place brand strategy, positioning, communication, brand and stakeholder management.
Menden: Brand process activates the urban society
We analyze the city brand of Menden - and rely heavily on the participation of the city society. It is involved in the brand process - and activated for the city brand. We also develop strategies for place marketing, stakeholder management and communication.
Karlsruhe: Events for a strong city brand
Which events suit a city? Which ones damage the city brand? - We develop event criteria, new format ideas and an action plan for Karlsruhe. Always in view: What fits the brand essence? How does "city as stage" work?
Mathildenhöhe Darmstadt: New tourism concept for the World Heritage Site
Working for a UNESCO World Heritage Site: We have had this honor since the beginning of 2022. We are developing the tourism marketing for the Mathildenhöhe Darmstadt - with concrete measures and responsibilities.
Münster: Into the future with city centre management
The new city centre management in Münster as an agile and sustainable structure that succeeds in involving and valuing stakeholders. Planned and implemented by the experts at Stadtmanufaktur.
Lünen: One vision, many fields of action
City centre management, inner city and neighbourhood development, narrative: for Lünen, we use a wide range of our expertise for place branding and urban development.
Reutlingen: Restructuring of city marketing
Holistic marketing of the city - made possible by optimal structures and supported by the interaction of the players: We accompany the city of Reutlingen in Baden Württemberg to an integrated place marketing.
Tegernsee Valley: Positioning put to the test
Current situation and potential, communication and positioning: In two intensive workshop days, we develop new perspectives and fields of action for Tegernsee Tal Tourismus GmbH.
Dresden: A strategy for integrated place marketing
How do you establish holistic place marketing that integrates all relevant players? - For Dresden Marketing GmbH, we develop structures and processes that make this possible.
Luxembourg: Destination marketing with a future
The strategy experts at Stadtmanufaktur are shaping the realignment of the LCTO Luxembourg Tourist Office - for sustainable destination marketing in Luxembourg.
Procom Invest: New utilization concepts for Hamburg’s Nikolai Island
We design innovative utilization concepts for the Hamburg project developer Procom Invest - for a multifunctional, attractive quarter on Nikolai Island.
Trier: Strategies for a sustainable business model
Making well-founded decisions: With our concept for organization, structure and financing, Trier Tourismus und Marketing GmbH can work sustainably.
Essen: MICE marketing in the Ruhr metropolis
We develop the potential of MICE marketing for Essen Marketing GmbH - with concrete, strategic recommendations.
Weingarten: Cultural strategy for a higher profile
CULTURELAB e.U., under the umbrella of Stadtmanufaktur, developed a comprehensive cultural concept for the district town of Weingarten.
Bielefeld: Strategic consulting and think tanks
Since 2016, we have been supporting Bielefeld Marketing GmbH in the implementation of the city brand strategy - and activating partners through participation formats.